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Copywriting

Content is the foundation of every website, marketing campaign and communications strategy, and is essential to connect with your customers. Get it right and you will bring in targeted, relevant traffic to your website, who have a specific interest in your products or services. The language you choose to promote your brand needs to be captivating, engaging and informative at the same time. When was the last time you updated the content on your own website?

Copywriting involves creating visually appealing content to boost your website’s authority, delivering more traffic and conversions. With us on board to create the perfect content, we can help to boost the awareness of your brand, increasing your coverage across digital platforms.

Research

We take the time to get to know your business inside and out. After all, if we are creating content that showcases your products and services, we need to say this in the tone of your business. We will also carry out extensive audience and industry research, to ensure the content resonates with the right people.

Ideation

Planning is vital with copywriting; we will devise a content schedule for you so we can target specific areas of your business at relevant times. Aligning this with your business goals for maximum impact.

Creation

We will then develop keyword-rich, fully search engine optimised, engaging on-brand copy to captivate your audience, ultimately driving sales. The feel and tone of this content will work in harmony with your brand identity, focusing on the unique offerings of your business.

Promotion

Your content will be developed for optimal search engine visibility, helping your website to be ranked by Google and Bing, and spreading your brand message further afield. To make your content marketing campaign even more successful we can work with you to develop a wider promotional plan to reach more potential customers.

Website Content

Website copy is often the final stumbling block that businesses reach when launching a new website. You have been through months of exciting plans and website development with an agency, the site has been fully tested and is ready to launch… but you just haven’t had the time to write the content. Sound familiar?! This is where we come in. We can take away the stress and hassle of creating your website content, to prevent any further delay to your website launch. Written with SEO in mind, we can create fully optimised, keyword-rich content that will help you rank highly on search engines straight away.

2021