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Email Marketing

Email marketing is still considered to be one of the most underrated marketing channels, but with all those customers signed up specifically to your business, to receive your messages, why are you not implementing email within your marketing strategy? It is the perfect opportunity to engage directly to your target audience, and even a simple ‘Welcome email’ to new sign-ups can increase revenue by up to 320%.

With a powerful email marketing strategy in place you are able to build relationships with your customers, raising brand awareness of your products and services, and most importantly drive profit. Whether you require a one-off, reactive email, or a fully integrated campaign, we can create effective and personalised email campaigns that deliver high click-through rates and ROI.

Template Creation

It doesn’t matter if Campaign Monitor or Mailchimp is your desired email marketing platform, we have experience with both. We can create eye-catching, responsive email campaigns that look just as good on mobile as they do on desktop. Delivering your message in a way that compliments your brand guidelines, whilst being GDPR compliant.

Segmentation

There is nothing worse than flooding someone’s inbox with irrelevant, regular email communication. It gives the wrong impression, and will put people off your business. By implementing a segmented campaign, we can create targeted communication, driving customer loyalty.

Personalisation

Growing brand advocates is simple with personalised email marketing campaigns. By tailoring their experience utilising the profile we have built about them, we can aid with creating more personal emails that strike a chord with the right person at the right time.

Testing & Optimisation

As with any marketing campaign, testing is essential with email. By understanding how customers have interacted with previous email campaigns, we can analyse what worked and what didn’t, allowing your campaigns to grow from strength to strength.

VIP Campaigns

Don’t underestimate the importance of a strategically planned email marketing campaign. Delivering the perfect message to those who have already expressed an interest in your products or services. By nurturing this captive audience you are more likely to form long-lasting relationships with customers, who will come back to your business time and time again to purchase.
2021